Trust Tamil Cinema to come up with interesting concepts these days as Madhubaanakadai ( liquor store ) tells you. Made by a team consisting mainly of Visual Communication graduates who have all been in the film and advertising field, Madhubaanakadai pays tribute to the countless TASMAC ( Tamilnadu State Marketing Corporation, a Tamilnadu Government concern that regulates & runs the IMFL retail and wholesale business in Tamilnadu ) outlets in Tamilnadu. Directed by Kamalakannan the actors are all new and include a lot of regular drunkards as well :). The film is all about a humorous take on a TASMAC bar in Erode and the plot is based on what happens in that bar on a particular day. Interspersed against the background of the TASMAC bar is a love story as well.
In an interesting move the team behind the film have come out with a trailer that uses full length stop motion technique. Do check out the trailer for now-
Also do have a look at the teaser of the TASMAC Anthem as well